Anthony Weir papers, 1954-1996 and undated.

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Anthony Weir papers, 1954-1996 and undated.

http://www.worldcat.org/oclc/213337327

Collection contains advertising copy, brochures, clippings, memoranda, correspondence, photographs, and slides representing Weir's advertising career, especially his work for Batten, Barton, Durstine & Osborn (BBDO) and Ogilvy & Mather. Clients mentioned in the collection include the Lever Brothers, Hertz, Sears, Owens-Corning, American Express, and Schweppes. The collection also contains correspondence and clippings about Anthony's father, Walter Weir, also a marketing executive; and documents from the files of Jane Maas, Weir's colleague at Ogilvy.

2,625 items (4.7 lin. ft.)

eng,

spa,

Duke University Libraries, Duke University Library; Perkins Library

Information

SNAC Resource ID: 7008159

Duke University Libraries, Duke University Library; Perkins Library

Related Entities

There are 12 Entities related to this resource.

Sears, Roebuck and Company

http://n2t.net/ark:/99166/w6mt4j4m (corporateBody)

Sears, Roebuck and Co., commonly known as Sears, is an American chain of department stores founded by Richard Warren Sears and Alvah Curtis Roebuck in 1892, and reincorporated by Richard Sears and Julius Rosenwald in 1906. Formerly based at the Sears Tower in Chicago and currently headquartered in Hoffman Estates, Illinois, the operation began as a mail ordering catalog company and began opening retail locations in 1925. The first location was in Chicago, Illinois. In 2005, the...

Maas, Jane.

http://n2t.net/ark:/99166/w61k72dv (person)

Lever Brothers Company

http://n2t.net/ark:/99166/w60g7knv (corporateBody)

John W. Hartman Center for Sales, Advertising & Marketing History

http://n2t.net/ark:/99166/w68d3m75 (corporateBody)

Weir, Walter J.

http://n2t.net/ark:/99166/w6087fxq (person)

Walter Weir (1909-1996) worked as an advertising executive for a number of advertising agencies in the United States, as well as a freelancer and consultant. After retirement, he became a college professor. Author of several books on advertising, numerous speeches, articles, short stories, poems, songs and musicals. From the description of Walter Weir papers, 1932-1996 and n.d. (Duke University Library). WorldCat record id: 51301479 Advertising executive, marketing and commu...

Hertz Corporation

http://n2t.net/ark:/99166/w6s230xw (corporateBody)

American Express Company

http://n2t.net/ark:/99166/w6gx8763 (corporateBody)

Weir, Anthony, 1936-

http://n2t.net/ark:/99166/w65f01f3 (person)

Marketing communications executive with the Whitford Corporation and president of Weir Marketing Communications. Started his career as a copywriter for Batten, Barton, Durstine, and Osborn (BBDO), then worked as a specialist in starting up and managing offices in Asia and Latin America for the Ogilvy & Mather and Leo Burnett advertising agencies. From the description of Anthony Weir papers, 1954-1996 and undated. (Duke University Library). WorldCat record id: 213337327 ...

Ogilvy & Mather

http://n2t.net/ark:/99166/w6fv3xmv (corporateBody)

Batten, Barton, Durstine & Osborn, Inc.

http://n2t.net/ark:/99166/w6t47nx8 (corporateBody)

Owens-Corning Fiberglas Corporation

http://n2t.net/ark:/99166/w6vb29gs (corporateBody)

Schweppes (Firm)

http://n2t.net/ark:/99166/w66186z3 (corporateBody)